Valencia, 2022 European Capital of Smart Tourism

Did you know that Valencia has been selected as the 2022 European Capital of Smart Tourism? If you need another reason to visit the city besides the number of tempting experiences and attractions on offer, here it is! Come celebrate this recognition with all Valencians and enjoy a holiday that is both unforgettable and responsible, with the satisfaction of knowing that you have chosen a destination that cares about its environment, its residents and visitors, and its traditions and heritage. 

What is a smart destination? 

Being a smart destination means more than just promoting sustainable tourism, although there is no doubt that this is an important element. In addition to protecting local ecosystems, facilitating eco-friendly transport options and reducing greenhouse gas emissions, it also involves ensuring the best possible experience for visitors, utilising innovative technologies and a healthy measure of creativity. And this experience must be accessible to all. 


Discover why Valencia is the 2022 European Capital of Smart Tourism

Sustainable destination

Valencia is the first city in the world to measure and certify the carbon and water footprint of its tourist activity. The city makes it easy to reduce your impact, with an extensive network of bike lanes and compact historic centre best explored on foot. You can avoid single-use plastics by filling your water bottle at our new fountains. You’ll also want to enjoy the Turia Gardens, a bona fide green lung in the heart of the city, and discover the protected ecosystems of La Albufera Natural Park. And what other city boasts restaurants supplied by a local larder like the farms of La Huerta and the Mediterranean Sea? 

Accessible and inclusive city

With land, sea and air transport links, Valencia welcomes all-comers, without distinction, and we are eliminating barriers so that everyone can enjoy the city equally. Our buses are equipped with Navilens technology for the visually impaired; our beaches, attractions and activities are accessible to persons with physical disabilities; and at many spots around the city, you will find pictograms for visitors with autism or intellectual disabilities. Our squares and broad pedestrian spaces are ideal meeting spots where you can mix with the locals and enjoy our culture and lifestyle. Diverse, open and welcoming, Valencia is proud to be a tolerant city, sensitive to all its visitors. It is for this reason that Valencia has been chosen to host the Gay Games XII in 2026, an international sporting and cultural event whose core principles are participation, inclusion and diversity. 

Innovative city

Our tourist resources and offices are fully digitalised. You can access any venue simply by using a QR code, without the need for paper tickets. All our guides, maps and brochures are available in digital format, allowing you to download them to your mobile so they're handy during your visit. In addition to tourist information agents available at our offices, on WhatsApp and via the live chat, our tourist offices also offer interactive touch screens where you can look for and download information or buy and pick up your València Tourist Card or other purchases. And in 2022, you will be able to try new immersive experiences: explore the city without moving from that spot. At Visit València, we have made an effort to be as smart as possible in our digitalisation, using sustainable servers to reduce our carbon footprint. This means that when you purchase tourist services on our website, you will be helping to practise smart and sustainable tourism. 

A creative city with a proud cultural heritage

The marvellous Gothic Lonja (Silk Exchange) building; the one-of-a-kind Tribunal de las Aguas (Water Court), which meets every Thursday at midday by the Door of the Apostles at the cathedral; and Las Fallas, our most international festival: three of the city's icons included on the UNESCO World Heritage List. Be sure your visit includes at least one of them! In Valencia, you will find culture in abundance: historical sites, museums, theatres, concerts, festivals ... and even more in 2022 with the opening of the new CaixaForum cultural venue. And don’t forget that Valencia will also be the 2022 World Design Capital, celebrating the city’s creativity. A packed calendar is guaranteed! 



In honour of its status as European Capital of Smart Tourism, the city will host a range of promotions and special events in 2022


You’ll have the opportunity to take a selfie or a group photo with the new sculpture of the smart tourism hashtag: #SmartValencia2022. Share it on social media with a message about what Valencia and smart tourism mean to you.

Play ‘Valencia, Smart City’

Our new interactive digital game ‘Valencia, Smart City’ – available for download on mobile devices – will take you on a fun tour of the city.

Sustainable Gastronomy Day

A special selection of locally sourced set menus at restaurants around the city to celebrate Sustainable Gastronomy Day, 18th June. Also be on the lookout for the ‘Km. 0’ (locally sourced) emblem at stalls in the Central Market and our municipal markets to enjoy the best local products.

Paella World Cup

The Paella World Cup, held in honour of World Paella Day, 20th September. This year will be a super special edition, with the participation of European chefs using only locally sourced ingredients.